Thursday, November 30, 2023

Unlocking Wrestling's Full Potential: The Power of Consulting

In the captivating world of professional wrestling, where larger-than-life personas clash in thrilling spectacles, there exists an untapped potential waiting to be unleashed. While the industry has captivated audiences for decades, many wrestling promotions find themselves struggling with challenges that hinder their ability to reach their full potential. This is where consulting can be utilized, to be guided towards a future of unparalleled success. As a recent example, I raised Yanagase Pro Wrestling awareness via blogging and social media, which was followed by the promotion announcing an event at a 600-seat venue.

Professional wrestling promoters face a unique set of challenges. They navigate a competitive landscape, constantly seeking to capture the attention of an audience that knows exactly what it wants, and will accept nothing less. Meanwhile, the promoter must balance the demands of producing high-quality entertainment while ensuring financial sustainability. With all of this responsibility, the promoter struggles to maximize the promotion's potential.

This is where consulting steps in, offering a strategic approach to unlocking a wrestling promotion's full potential. An experienced consultant brings a fresh perspective, armed with expertise and insights that can transform promotions from ordinary to extraordinary. They provide the guidance and support needed to overcome obstacles, seize opportunities, and propel promotions towards new heights of success. A consultant's potential impact on a wrestling promotion is boundless.

A consultant can enhance storyline writing, creating compelling angles that captivate audiences and leave a lasting impression. And it cultivates a loyal fan base, fostering a deep connection between promotions and their devoted supporters.

The power of consulting is a proven catalyst for success. Numerous wrestling promotions have been given an increased professional edge. For example:

- I played a crucial role in the success of the HULKAMANIA- Let the Battle Begin tour in 2009 by effectively distributing press releases, conducting an interview with Solofa Fatu Jr. (better known as, "Rikishi"), and generating positive media coverage.

- I helped BJW (Big Japan Pro-Wrestling) as a columnist via the BJW English website and my blog when it was one of the first Japanese wrestling companies to use the internet to attract the English market outside of Japan. I also helped bring Big Japan Pro-Wrestling together with Combat Zone Wrestling to form a working relationship after a previous working relationship between the two promotions had fallen apart. This new working relationship led to Big Japan Pro Wrestling having its first event in the United States.

- I helped Michinoku Pro sell out a show at the Korakuen Hall, known as a place where many historical moments in the Japanese pro-wrestling scene have occurred. It's to Japan what Madison Square Garden is to the pro-wrestling scene in the United States. My writing connected Michinoku Pro with the English-language markets in and outside of Japan, helping them grow in visibility.

- I helped Kyushu Pro Wrestling gain 220 new subscribers and 52,746 new views on its official YouTube channel via blogging and social media.

- I raised XWA awareness when they wanted to attract the wrestling fan market outside of the UK.

- I did a column for XCW (Xtreme Championship Wrestling), a promotion that was seen nationally on MAVTV, had a national DVD deal, and also had PPV events.

- I did a column for 3PW. During my time working for them, I pushed for many changes behind-the-scenes. I had encouraged management to improve the production quality of their DVDs, which led to them dealing with a different production company. 3PW management had planned on waiting for its fan base to increase before getting TV for 3PW. I explained how getting TV for 3PW is what would increase its fan base, and I was then given the green light to find networks that were interested. Two networks were very interested, and I encouraged 3PW management to meet with them as soon as possible.

- I worked for the Michigan-based Ultimate Championship Wrestling (UCW) as a publicist and columnist. UCW was an affiliate of the American Wrestling Association Superstars of Wrestling (AWA), and I soon took on the role of publicist and columnist for the AWA as well. During my time with UCW, I played a significant role in bringing in new talent, having established connections with many underutilized and overlooked individuals in the wrestling industry.

- I did social media for Great North Wrestling.

- I helped Middle Kingdom Wrestling activate its multilingual marketing campaign in a Publcist capacity, which raised awareness of the promotion among international fans. My work was essential, with it being adapted to traditional Chinese for readers in China. I am the first native English writer who has written for a Chinese wrestling organization in history.

You can see more samples of my writing work here:

A consultant can help a promotion improve its marketing and social media presence, generate new revenue streams, and develop a more cohesive brand identity.

With a deep understanding of the wrestling industry, an experienced consultant possesses the knowledge and skills to navigate its complexities and identify untapped opportunities. They are passionate about the professional wrestling business, committed to helping promotions achieve their full potential.

For wrestling promoters seeking to elevate their promotions to the next level, consulting is an invaluable investment. It provides access to a wealth of expertise, strategic guidance, and personalized support, empowering promoters to make informed decisions, overcome challenges, and achieve their long-term goals.

If you are a wrestling promoter seeking to unlock your promotion's full potential, I invite you to contact me. Through my consulting services, I can provide the expertise and guidance you need to achieve remarkable success. Together, we can elevate your promotion to new heights, captivating audiences, expanding your fanbase, and solidifying your position as a leader in the wrestling industry.

Embrace the power of consulting and unleash the full potential of your wrestling promotion. Together, we can create a future where professional wrestling continues to amaze, inspire, and captivate audiences worldwide. Contact me today and start transforming your promotion into a success story.

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